• HEFF Trading Desk
    The HEFF Trading Desk is the new way for food and drink producers and buyers to do business.


Our core business services cater for companies of all sizes and at all stages in their development. We work in market research and product development; we secure new business opportunities for our members; we offer distribution solutions and accreditation schemes and we have a marketing arm that delivers PR and retail branding solutions.

In addition to the services we deliver to businesses across the region we also manage a retail outlet and restaurant located at our head office which is located at Shrewsbury college.

Our online retail store is now open, making food and drink from the heart of England available to everyone.

HEART of ENGLAND fine foods
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